Categories: Analysis

Web3 Platform Links Social Commerce App With Circle’s Payment Network

Circle, a Boston-based blockchain company, has just announced that it is partnering with the social commerce app Tabtrader to link its payment network with Tabbter’s decentralized trading platform. This partnership will allow users of the two apps to securely access and trade cryptocurrencies in addition to fiat currencies through Circle’s US dollar payments system.

The “social commerce” is a social network that allows users to buy and sell products from each other. It has recently been linked with Circle’s payment network.

Platform for Web3 infrastructure OurSong, a social commerce mobile application designed to enable various digital creators to monetize their content and then cultivate their communities through nonfungible tokens (NFTs), has been launched by Our Happy Company. It will use Circle’s established payment network to push demand within the creator economy.

In 2018, musical legend John Legend and a group of Silicon Valley digital entrepreneurs founded this platform. In the same year, our Happy Company was established. The firm’s Chief Impact Officer is Legend. Kevin Lin, the co-founder of Twitch, Chris Lin, the co-founder and CEO of KKCompany, and numerous others are also participating in this initiative.

OurSong, the company’s initial product offering, was released in February to mixed reviews. Chris Lin, CEO of Our Happy Company, said in an official news release that the company’s goal is to “democratize NFTs for the public.” The goal, according to Lin, starts with one of “the most difficult obstacles for first-time users: conquering a convoluted procedure to acquire your first digital item.”

“By integrating Circle’s infrastructure with OurSong, we’re making generating or purchasing your first NFT as easy as buying a digital record or putting your next delivery order.”

This marketplace is meant to allow the purchase, selling, and exchange operations of NFT cards called Vibes using its native digital currency OurSong Dollar, which is built on the Ethereum-based multi-token standard ERC-1155 (OSD).

Users may then purchase a variety of NFTs advertised on the marketplace, bypassing standard fiat methods like as credit and debit cards.

OurSong, which has a user interface similar to TikTok and other bottomless-scroll social networks, provides a curated list of subjects according to the user’s interaction preferences, as well as a beta augmented reality component for asset owners.

Lorena Boanda

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